Gibbs Magazine Advertisements

 

 

 

Advertise in Gibbs Magazine and reach over 550,000 readers a month; we are growing rapidly, and we project a readership 1 million readers a month by January 2008. Our readers are primarily  Black, middle class and working class people throughout this nation. They are primarily located on the East and West Coasts and the Southern states. There is also an increasing African and European readership.

Readership
Black Americans have a GNP of almost $1 trillion; our readers are Black professionals, who are repeated readers committed to a Black perspective; they are a part of those who spend $1 trillion yearly on goods and services. it is through them that we have grown by word of mouth. They seemingly will patronize businesses that patronize Gibbs. 

About Us
Gibbs Magazine is the publishing arm of the Gibbs Community Foundation, located in Oakland, CA. This magazine has been online since 1999. We have approximately eight columnists located in California, Seattle, Washington, DC, Chicago, the San Francisco Bay Area, and  Zimbabwe, Africa. The goal of Gibbs is to educate the Black community and to build philanthropic infrastructure in our community.

Types of Advertisements Allowed
We allow philosophically compatible advertisements or advertisements not inconsistent to what we stand for. We do not allow alcohol or cigarette commercials to our unique market of well-educated Black Americans; we do not allow R-rated or X-rated advertisements. We have the following types of ads: 

1. Front-page ads that may link 
2. Lead article ads that may link
3. Front-page and Lead articles ads that supply information--
.business, address, phone, etc.
4. Advertisements that may link to a larger page in Gibbs Magazine
5. Vertical and horizontal ads--2x2, 4x4, 2x6 and 4x6, etc
5. Other negotiated types of advertisements are available

Prices
Our prices are especially reasonable at this introduction of advertisement in Gibbs. The prices depend on the type of ads and the length of time. The minimum time of an ad is three months.

Policy
We do not allow R-rated or X-rated advertisements; we do not allow advertisement of a racist, pornographic, or offensive nature. Ads must be consistent with good taste and decency. No advertiser is allowed to change, edit, or question articles printed in Gibbs. While we do not endorse ads or advertisers, the use of Gibbs advertisement may be implied by some as a type of Gibbs imprimatur.

 

Sponsorship Ad Advantage

- Market your products and services to African-Americans
- Create brand awareness and trust in the African American community
- Launch an online ethnic/diversity marketing campaign
- Reach 500,000+ black middle class readers monthly

Gibbsmagazine.com is nine-year old Black online magazine; we are one of the oldest and most trusted Afrocentric  online weekly magazines among African-American news and opinion outlets. We are Black owned and managed; our writers are primarily Black, with some whites; they are all college graduates—PhDs, MAs, BAs; they are  teachers, police, psychologists, poets, artists, management trainers, and novelists.

Our audience consists primarily of African-Americans, Asians, Hispanics, whites, and many of the larger news media; some of our stories are picked up by larger media across this nation; some of our writers are interviewed about various articles they write in Gibbs. We estimate that approximately 85% of our 500,000 monthly readers are Black, and most of those are college educated. About 55% are females, and 45% are male. [This is based on the e-mails and feedback we get.]


Gibbs’s Corporate Sponsorship
$1,500 Monthly

  • Front page and lead story banner advertisements
  • Weekly corporate press releases
  • Link to corporate web site or e-mails 
  • Favorable recommendation by Gibbs management  to audience

 

Gibbs’s Small Business Sponsorship
$500 Monthly

  • Four weeks of advertising with lead 
  • Banner ads that link e-mail or web sites
  • Favorable recommendation of audience support
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Gibbs's Small Business Introductory Advantage
$150 Monthly (Four month minimum)
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Spot ad with Linkage
Bi-monthly brief profile of business

 

 

 

 

 

 

Contact
Frank A. Jones
Gibbs Magazine
P.O. Box 6573
Oakland, CA 94603
510.409-9571
or E-mail ads to us here

 

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